LAURA FALLON WOOD

It’s surprising how a product made with clean ingredients that actually works changes the story.

Role: Creative Director

CD Partner: Gui Souza

Creatives: Kamey Murphy, Angelo Maia, Liam McKay, Will Curtis

Make Now Good

GoPuff is a delivery app that makes non-emergency stuff magically appear at emergency speed.

Director: Andreas Nilsson

Partners: Madeleine Trebenski, Jeff Dryer

Role: Art Director

To be a runner is to know highs and lows. Pain and joy.

It’s the purest form of Love/Hate in the world.

Every year Nike speaks the language of runners for various marathons in OOH.

I’ve been lucky to write a bunch of things for Chicago, New York and Portland Or.

Role: Writer

Chicago Specific lines written with Gui Souza .

Cannes Lion shortlist

Museums like Portland Art Museum (PAM) are often seen as stodgy, exclusive, and gate-keepy.

In 2025 we created a campaign as part of a giant redesign of the PAM building which became a physical manifestation of PAM’s vision to create a place where art is open to all kinds of art people.

Whether you’re into Monet, comic books, sports, sneakers, or ice cream. There are so many ways to be an art person, and all of them are welcome at Portland Art Museum.

We partnered with tons of Portland-based businesses to show that art extends into so many of the things people love.

This campaign a great excuse to talk to all of our favorite people and businesses in Portland.

There are no strangers where everyone is strange. Welcome to Portland OR, the city that can scratch whatever strange itch you might have.

A hero sacrifices himself to bring a hungry family a piping hot meal.

Sometimes, two people … things … just belong together.

We made this moon with papier-mâché and a bunch of other things. It’s cool that it helped these two random people fall in love. Oh and Old Spice too.

Esurance offers the modern way to handle insurance, not the way you think it works. It's insurance for the modern world.

Thing I learned: Beware of flying candy. 

Chicago International Television Awards Gold Plaque | 2015

Chicago ADDY Bronze | 2015

 

Esurance has smart tools and real savings and if you're a smart person, it's the obvious choice. 

These spots feature a smart person named Buster Posey of the SF Giants. 

Role: Creative Director

CD Partner: Gui Souza

Creative Team: Anna Broujean and Robin Máxkii

Checking first is smart.

Role: Creative Director

Role: Writer

AD Partner: Tola Oseni

ECDs: Caleb Jensen, Blair Warren

Any questions?

Parents who get the right shoes at the right price get to celebrate a victory of their own.

Thing I learned: You can make a room move apart with a couple of dollys and some extremely talented production designers.

This was one of the first things I made at my first job in advertising. A recruiter once told me to take it out of my book, but I didn’t listen to her.

BMO Harris Bank, proud sponsors and extremely loyal fans of the Chicago Blackhawks. So extreme, that they built an entire bank on an ice rink. 

Thing I learned: Hockey players are normal size humans off the ice. 

Embassy Suites Hotels offers something that most family friendly hotels do not. 

A two-room suite with a door. Not to mention free drinks and snacks every night, and a free made-to-order breakfast in the morning. Embassy Suites makes family travel Pretty Great. 

Thing I learned: Shooting in the same place you're sleeping makes for super weird dreams.